Email Marketing Hong Kong

It's never too late to start email marketing. We would recommend kick-starting your email marketing journey with the flows. For example using Klaviyo, a Shopify Integration Partner for SMS and Email Marketing.

However, our suggestion is just a guideline - at Digital Butter we are flexible and adaptive to different business needs, our team of specialists are here to work with your marketing experts on deciding which email lead generation tools and strategies to prioritize.

From brief to launch can take a few weeks or months - Depends on the size & complexity of the project, usually range from 6 weeks to 6 months.

• Expect 6~8 weeks for email audit, strategies and 1 flow implementation

• Expect in the range of 2 to 6 months for larger project that may include setup, migration of Email Service Provider (ESP) that involve more technical front and back end solutions

Digital Butter has worked with Hong Kong based companies of all shapes and sizes since 2009, we understand that every business is unique and our team of professionals will refine the timeline and our best email marketing services approach to accustom your specific needs.

Email campaign refer to emails create with valuable contents, or to notify sales and offers that is sent to one or multiple recipients. It also acts as a promoter for your company current and potential customers, hence the goal of email marketing campaigns is to motivate recipients to act and engage with your business through thought leadership.

While email automation flows is a more sophisticated tactic - it acts as a level-up version of email marketing campaigns for different stage of buyer's journey. Email flows create sequences of emails sent to a recipient based on their behavior on your website. It’s time saving and efficient - because it will work on auto-pilot once these flows are well set-up.

A few examples of popular flows are Welcome, Abandoned, Post-Purchase.

It has an average return of $US 36 for every dollar spent, which generates one of the highest ROI & traffic across communication channels. According to the DMA's research, 60% brands most used channel to engage with consumers and secure more leads.

If you are a start up or small businesses, there're email software options come with decent functionalities that offer free or affordable plans - starting at HKD$ 300 per month.

However, there can be a steep learning curve to fully grasp the email marketing software – especially when you first create a new account or newly migrate to a new ESP. In this case, businesses that have budget would prefer to work with an experience email marketing agency like Digital Butter. Our services process integrate design and strategic thinking, to ensure all our efforts generate growth and deliver profitable results.

A regular email campaign is essential for online business in hong kong or worldwide, it helps maintain close customer-brand relationships. When an email marketing campaign is design and develop well - effective communication and trust-worthy relationships are able to be established.

We aim to help elevate your digital marketing with email marketing services focusing on campaigns and flows - through developing custom lifecycle email tactics curated to your business and taking ownership of your campaign performance.

Each of the flows allow you to market and re-market your brand and product - in an automated and relevant way. We aim to interact with your target audience and customer base right from when they first meet you, when they shop with you and after they purchase.